Get to know Truebird
The first thing – ahead of “AI” and “growth strategy” and “consultancy” and “benefits” – is that we will genuinely care about your business. The founders came from a background of starting and growing businesses, and so our culture is to focus on tangible gains – can we create efficiencies, can we support growth – and then have the expertise and experience to quickly implement the right solution for you
But “warm words” don’t matter. What is important is that you feel we’re part of the team, part of the future, and we have a track record and solutions that can secure your future.
Artificial Intelligence
As a company offering “AI solutions”, our belief is somewhat counterintuitive; the successful companies of the future will harness AI capabilities – they are affordable, impressive and proven – and use them to support (not replace) our human qualities of creativity, judgement, empathy and accountability. We all know that, in short, you need a trusted advisor and implementation partner and that there’s scarce practical support for anyone other than the very largest enterprises. And that’s where Truebird comes in, bridging the gap between “we should do this” and “we have done that”
Business Value NOT “Latest Technology”
The fundamentals of business have not changed; we need to find “good” customers, understand their needs so we can give them products or services that are better than competitors or substitutes, and keep them as loyal customers (plus, If they advicate for us, all to the good!)
However, what has changed are the tools that are available to every business in this era of AI. Our focus is firmly on creating solutons for you that create measureable efficiency gains (“do more for less”) and/or growth.
The TrueBird Team
Our experienced staff have have designed and implemented some of the most complex AI projects – along with numerous less-complex ones – and are ready to bring that know-how for your benefit.
“AI won’t take your job … someone using AI will …”
We are constantly being told that “AI is the future” and that it will “transform every industry in the next 3 years”. Although we’re old and balanced enough to separate hype from reality (remember how Alexa was going to be the way most people would order from the internet … ?), there is some truth that AI will play an important role in our working lives.
GenAI (ChatGPT et al) is reasonably good at creating drafts, conducting research, summarising, generating images and the like – and will get better very quickly – but there’s so much more to AI capabilities that you can exploit.
Automation of routine, predictable, often low-value tasks is another area in which we’ve helped clients realise significant benefits.
And then there’s insights and decision support. Many times, we need to know about changing customer needs, how to acquire new customers, understand the dynamics of our supply and demand, know what our competitors are offering and so on; these services create transparency about what to do, what to prioritise and measure the impact of decisions being made.
“Highly knowledgable and professional but also great fun to work with the Truebird team”
“A constant focus on creating business value – we’re all now saying “Is it useful or is it just interesting?””
“We could see benefits within the first 3 weeks of working with Truebird and each week, they seemed to deliver something further”
Contact Us
Phone
+44 (0117) 214-1895